£22000 - £23000 per annum
Our client has a rapidly growing analysis department and is looking for a CRM Analyst to join their team in Warrington.
This position will support the Senior CRM & Digital Marketing Manager and will focus on consumer insights and the planning, campaign execution, and results in the analysis of CRM programs. The CRM Analyst role is key in developing our understanding of online and offline customer behavior patterns and to measure the effectiveness of marketing activities. This role will focus on the sharing of CRM data, consumer insights, trends, and best practices with the wider business to drive innovative, effective, consumer-inspired strategies.
Working towards the 3 strategic pillars in CRM: recruitment of new customers, retention of existing customers, and reactivation of old customers, this is a varied role that will cover:
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